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    inFOOD: A global live online program
    An accelerator of the knowledge and understanding of the food sector

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What is inFOOD?

It is an international Program and an intensive immersion in the FOOD industry, for executives with certain experience, called to hold top responsibility positions within their companies. The objective is to accelerate the knowledge, understanding, and vision of the dynamics in the global FOOD industry: trends and business models of leading companies that will enhance your ability to help your company succeed in a changing environment.


Additional information

DURATION 11 half days during 7 weeks
DATES 13th May - 29th June 2024
PROGRAMME HOURS 4.00 pm 7.30pm CES Time

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Academic Content
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If you agree that...

Consumer preferences and attitudes towards food are evolving in unprecedented (and sometimes unpredictable) ways,

while staying local is important, food has irreversibly become a global business,

business disruption will increasingly impact the food business,

threats do exist for food companies in mature markets, but opportunities outnumber them by far,

future challenges cannot be tackled with past approaches,

understanding what is going on is critical to succeed…

 ...inFOOD is for you!


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Learning with an innovative and practical approach: Case Study Method

No business theories, no traditional lectures. Instead, analyze and discuss recent real-world business cases that set forth the main challenges facing food companies today.


  • Reflect on what you would do to address the company’s challenges.
  • Discuss your points of view with peers in teamwork groups.

Put yourself in the shoes of the CEO of the company in the case… Debate the alternatives, led by an expert professor.

  • Debate the strategic dynamics in the food business with the main actors: senior executives in the food industry.

Program content

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inFOODers Profile

The inFOOD program is designed for:

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Come and meet us

Avenida de la Mujer Trabajadora, 1

Avenida de Carlos Haya, 165