Chair of sustainability and competitiveness
In accordance with the Mission of San Telmo Business School; better people, better companies, better society, in 2022 San Telmo Business School decides to create the Chair of Sustainability and Competitiveness.
Sustainability means promoting economic and social progress while respecting natural ecosystems and the quality of the environment in order to guarantee a balance between economic growth, environmental care and social well-being.
Competitiveness is the ability to develop advantages over competitors, thus obtaining a prominent position in its environment.
The Chair integrates the concepts of Sustainability and Competitiveness to help companies find the way so that sustainability is not at the expense of competitiveness, but the central pillar of it.
Companies on the Sustainability and Competitiveness Chair Advisory Board